Regional Tourism Industry Strengthening Program

MRT are offering free courses tailored for tourism and hospitality businesses across the 13 LGAs in our region.

Through recent feedback from Murray region operators, it has become clear that support and training sessions need to be centred around ways to strengthen businesses in these challenging times. Murray Regional Tourism will provide digital assets for upcoming, complimentary courses designed to support and strengthen tourism and hospitality businesses across the region.

These materials include details on the following programs:

The Murray Resilience Mindset for Tourism & Hospitality Businesses

‘The Murray’ Tourism Resilience Mindset program is designed to strengthen the operational resilience and performance of tourism and hospitality businesses. By enhancing leadership, decision-making, and stress management capabilities, this program ensures businesses are well-equipped to thrive in a dynamic and competitive environment.

Presenter: Darren Fleming
Date: Thursdays from 16 January to 20 February 2025
Focus: Enhancing resilience, stress management, and leadership skills for operational efficiency and workforce wellbeing.

Session NumberDateTime
1Thursday 16 January 202511am - 12pm
2Thursday 23 January 202511am - 12pm
3Thursday 30 January 202511am - 12pm
4Thursday 6 February 202511am - 12pm
5Thursday 13 February 202511am - 12pm
6Thursday 20 February 202511am - 12pm

AI for Tourism & Hospitality Business

This 6 week course, being offered over two convenient time frames is designed to build resilience and capacity. Being a business owner isn’t easy, especially in the early days when you need to wear many hats, at times it can get stressful and overwhelming. It’s time to embrace new technology and AI.

Presenter: John Hall
Date: Two options available, beginning either 7 November 2024 or 10 April 2025
Focus: Leveraging AI for daily operations, marketing, and sustainability, tailored specifically for tourism and hospitality sectors.

Program 1 (2024)

Session NumberDateTime
1Thursday 7 November 20241pm - 2pm
2 Thursday 14 November 20241pm - 2pm
3Thursday 21 November 20241pm - 2pm
4Thursday 28 November 20241pm - 2pm
5Thursday 5 December 20241pm - 2pm
6Thursday 12 December 20241pm - 2pm
Session NumberDateTime
1Thursday 10 April 20251pm - 2pm
2Thursday 17 April 20251pm - 2pm
3Thursday 24 April 20251pm - 2pm
4Thursday 1 May 20251pm - 2pm
5Thursday 8 May 20251pm - 2pm
6Thursday 15 May 20251pm - 2pm

Accommodation & Revenue Management

This 4 week course, is being offered over two convenient time frames November 2024 and May 2025. Tamie is a leading expert in revenue management, sales and marketing within the hotel industry. Establishing her own consulting business, RevenYou in 2015, after working on property in both the UK and Australia, Tamie now employs a team of twelve who work with hoteliers throughout Asia Pacific and is a highly sought-after presenter within the tourism and hospitality industry.

Presenter: Tamie Matthews
Date: Two options available, beginning either 12 November 2024 or 6 May 2025
Focus: Effective revenue management, dynamic pricing, and market targeting strategies.

Program 1 (2024)

Session NumberDateTimeRegistration Link
1Tuesday 12 November 20241pm - 2pmREGISTER
2Tuesday 19 November 20241pm - 2pmREGISTER
3Tuesday 26 November 20241pm - 2pmREGISTER
4Tuesday 3 December 20241pm - 2pmREGISTER

Program 2 (2025)

Session NumberDateTimeRegistration Link
1Tuesday 6 May 20251pm - 2pmREGISTER
2Tuesday 13 May 20251pm - 2pmREGISTER
3Tuesday 20 May 20251pm - 2pmREGISTER
4Tuesday 27 May 20251pm - 2pmREGISTER
2024 MRT Free Revenue Course F