New to tourism in the Murray region or just discovering Murray Regional Tourism for the first time? You’re in the right place.
Whether you’ve just opened your doors or have been welcoming visitors for years, this guide is here to help you connect, grow, and make the most of being part of this incredible destination.
This page is your starting point for connecting with MRT and understanding how to get your business visible and connected. To make things easy, we’ve grouped the information into five main areas and split it into VIC and NSW so you can access the information that’s relevant to your side of the river.
Set Up Your Business Listing
Getting listed online is one of the most important steps to help travellers find and book your product. Listings also play a key role in how your business is promoted across national and state tourism platforms.
By creating an ATDW listing, your business can appear on high-traffic websites such as Tourism Australia’s Australia.com, your state’s official tourism site (like Visit Victoria or Destination NSW), and regional sites such as Visit the Murray. It also opens the door for inclusion in state-led marketing campaigns and regional collaborations, giving your business greater exposure across multiple visitor touchpoints.
Training & Workshops
We offer a range of in-person and online training opportunities to help tourism businesses build capability, stay current, and grow with confidence. From digital marketing to sustainability and visitor experience, our workshops are designed for real-world application — and often FREE to attend.
Subscribe to our monthly Industry Newsletter or click here for the latest training dates and topics.
Read Our Plans & Strategies
Understanding where we’re heading as a region is a powerful way to align your business with broader tourism goals.
You can explore:
- Our Destination Management Plan – the roadmap for sustainable visitor growth
- The Murray Region Strategic Plan – our vision for long-term industry development
- The Tourism Crisis Management Plan – to help you prepare, respond, and recover from unexpected disruptions
These documents are here to support both your planning and your day-to-day decisions as an operator in the Murray region.
Grants & Letters of Support
If you're applying for tourism or business development grants, MRT can help strengthen your application with a formal Letter of Support — especially when your project aligns with regional priorities or strategic goals.
Just get in touch with us early in your grant process so we can understand your project and provide a tailored endorsement.
Email: [email protected]
Who to Contact
If you're looking to build your presence in the visitor economy, promote your tourism offering, or connect with the right opportunities in the region — we're here to help. MRT works alongside local councils and state tourism bodies to support operators like you through marketing, destination development, and industry engagement.
Stay Connected
Want updates straight to your inbox? Our MRT Industry Newsletter keeps you informed about upcoming workshops, marketing opportunities, regional news, and tourism updates.