We’re excited to share that the RTN Industry Strengthening Program is coming soon, bringing a new suite of practical training opportunities for tourism businesses across the Murray region.
This program has been designed to build real capability across key areas including marketing, PR, data, AI and business operations, helping you strengthen your business and stay competitive in a ever-changing tourism landscape.
With a mix of short courses, workshop series and expert-led sessions, there will be a range of opportunities to get involved, whether you're just getting started or looking to take your business to the next level. From media and PR fundamentals through to marketing strategy, data insights and AI readiness, the program is all about practical, achievable outcomes for regional operators.
Want to be first to know when registrations open?
Complete our quick Expression of Interest form to tell us which topics and programs you’re most interested in. This will ensure you receive tailored updates and early access to the sessions most relevant to your business.
Operator Guides: Practical Tips to Help Your Business
We’re building a new library of easy-to-read guides designed to help Murray operators make the most of every opportunity!
Beyond our own regional initiatives, we regularly source high-value opportunities from our industry partners to help you grow. These external workshops, webinars and online courses are selected to provide specialized support in areas like accessibility, digital marketing and cyber security.
Explore this month’s featured third-party programs below and click through to register or learn more.
What we've delivered recently
Here’s a taste of the training sessions we’ve hosted across the region.
AI for Tourism & Hospitality Businesses
Presented by John Hall
This 6 week course, was offered over two convenient time frames is designed to build resilience and capacity. Being a business owner isn’t easy, especially in the early days when you need to wear many hats, at times it can get stressful and overwhelming. It’s time to embrace new technology and AI.
Accommodation & Revenue Management
Presented by Tamie Matthews
This 4 week course, was offered over two convenient time frames designed to for Murray Region accommodation providers to review their market targeting strategies, dynamic pricing and effective revenue management.
Murray Tourism PR Accelerator
In Partnership with Destination Riverina Murray
The Murray Tourism PR Accelerator PR Workshops was held across the Murray Region in Yarrawonga Mulwala, Albury Wodonga, Euston Robinvale and Echuca Moama. This program helped tourism businesses across the Murray region build the skills and confidence needed to stand out in the media and attract earned exposure.
Other training available
Our industry partners also offer a range of training opportunities. For more information visit: