Murray Region Destination Management Plan

Houseboat

With a vision to future proof and ensure the sustainability of the tourism industry, Destination Riverina Murray (DRM) and Murray Regional Tourism (MRT) have partnered together and engaged Urban Enterprises to develop the Riverina Murray Destination Management Plan and Murray Regional Tourism Destination Management Plan.

These Destination Management Plans will be the key strategic documents for the region and provide a blueprint for future tourism growth, identifying tourism projects and related infrastructure developments to encourage both private and public-sector investment.

The Murray Region DMP aims to provide a fresh and visionary approach to tourism development across the Murray Region in order to grow visitation, and attract investment in new and contemporary tourism experiences.

Input and engagement from the tourism industry will be integral to developing a strong strategic direction and ensuring that these plans are reflective of the needs of industry and future trends within the sector.

To have your say, complete MRT’s online industry survey