The Murray region, like all of Australia, is susceptible to crisis both natural and man-made.
It is important that your business has thought about what to do and how to interact with your guests before a crisis event presents itself.
The Crisis Communications Handbook for Regional and Local Tourism was developed to assist local and regional bodies to plan for, respond to, and recover from crisis events both man-made and natural.
Developed in consultation with the tourism industry, the handbook offers step-by-step guidance to developing and implementing a crisis communications plan and provides advice to help counter negative publicity in the event of a crisis.
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