The Murray Region has experienced some of the most significant visitation growth in Victoria and NSW according to the latest visitor statistics from Tourism Research Australia, with total visitors increasing by 11.9% in the last 12 months.
Along with impressive growth in total visitor numbers, length of stay and visitor spend have also increased. Highlights for the year ending June 2018 are:
- 6.2 million visitors, up 11.9% on YE June 2017
- 9.6 million nights, up 9.5% on YE June 2017
- $1.8 billion spent by visitors to the region, up 25.2% on YE June 2017
- Record international visitors of nearly 68,000, up 5.1% on YE June 2017